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Privacy Policy

Last Updated: 23 February 2026

1. Introduction

LilacBush Academic English ("LilacBush," "we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, store, and protect your personal information when you use our website and enroll in our courses.

LilacBush Academic English is operated by Nataliia Akutina, a sole entrepreneur registered in Ukraine.

2. Information We Collect

2.1 Information You Provide Directly

When you apply for or enroll in our courses, we collect:

- Personal Information: First name, surname, age, country of residence

- Contact Information: Email address, phone number

- Educational Information: Current English level, learning goals, any learning accommodations needed

- For Minors: Parent/Guardian name, country of residence,  email address, and phone number

2.2 Payment Information

We do not directly store payment information. Payments are processed through third-party payment processors:

- Payoneer: Subject to Payoneer's Privacy Policy

- PayPal: Subject to PayPal's Privacy Policy

We may retain transaction records (invoice numbers, payment dates, amounts) for accounting purposes.

2.3 Information Collected Automatically

When you visit our website, we may automatically collect:

- Usage Data: Pages visited, time spent on pages, navigation patterns

- Device Information: Browser type, operating system, IP address

- Cookies: See our Cookie Policy for details

2.4 Information from Third-Party Platforms

We use the following platforms for course delivery:

- Lessonspace: Live lesson platform (subject to Lessonspace's Privacy Policy)

- Canvas: Learning management system (subject to Canvas/Instructure's Privacy Policy)

These platforms may collect additional information as outlined in their respective privacy policies.

3. How We Use Your Information

We use your personal information for the following purposes:

3.1 Course Administration

- Processing applications and enrollment

- Scheduling introductory calls and lessons

- Issuing invoices and managing payments

- Providing access to course platforms (Lessonspace and Canvas)

3.2 Communication

- Sending course-related announcements and reminders

- Adding students to dedicated WhatsApp groups for their course cohort

- Responding to inquiries and providing student support

- Communicating with Parents/Guardians regarding minor students' progress

3.3 Educational Services

- Delivering course content and materials

- Providing feedback on assignments and assessments

- Tracking student progress and participation

- Improving our courses and teaching methods

3.4 Legal Compliance

- Verifying age and parental consent requirements

- Maintaining records for accounting and tax purposes

- Complying with applicable laws and regulations

4. How We Share Your Information

4.1 We Do Not Sell Your Information

LilacBush does not sell, rent, or trade your personal information to third parties for marketing purposes.

4.2 Service Providers

We share information with third-party service providers necessary for course delivery:

- Payment Processors: Payoneer and PayPal (to process payments)

- Educational Platforms: Lessonspace and Canvas (to deliver courses)

- Communication Tools:  WhatsApp (for general and course communication), Telegram (for general communication), Messenger (for general communication), Google Gmail (for general and course communication)

- Analytics: Google Analytics (to understand website usage)

These service providers are contractually obligated to protect your information and may only use it for the purposes we specify.

4.3 Parental Access

For students who are minors in their country of residence, we share course progress, materials, and feedback with the Parent/Guardian identified in the application.

4.4 Legal Requirements

We may disclose your information if required by law or in response to valid legal requests from authorities.

5. Data Storage and Security

5.1 Where We Store Your Data

Your personal information is stored:

- On secure servers in various locations through our service providers

- Within third-party platforms (Lessonspace, Canvas, WhatsApp) located in accordance with their respective policies

5.2 How We Protect Your Data

We implement appropriate technical and organizational measures to protect your personal information, including:

- Secure data transmission (SSL encryption)

- Access controls and password protection

- Regular security assessments

However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

5.3 Data Retention

We retain your personal information:

- During enrollment: For the duration of your course

- After course completion: For 3 years for accounting, tax, and legal compliance purposes

- Canvas data: For 30 days after course completion; students are responsible for downloading their work

You may request deletion of your data earlier by contacting us (see Section 9).

6. Your Rights and Choices

6.1 Access and Correction

You have the right to access and update your personal information. You may request corrections by contacting us.

6.2 Deletion

You may request deletion of your personal information, subject to legal retention requirements.

6.3 Opt-Out of Communications

You may opt out of:

- WhatsApp course groups (though you may miss important updates)

- Marketing communications (if we send any)

You cannot opt out of essential course-related communications (e.g., schedule changes, payment reminders).

6.4 Data Portability

You may request a copy of your personal information in a portable format.

6.5 Consent Withdrawal

If you are a minor's Parent/Guardian, you may withdraw consent for your child's participation, subject to our Refund and Cancellation Policy.

To exercise any of these rights (6.1 - 6.5), please contact us using the information in Section 9.

7. Children's Privacy

Our courses are designed for students aged 15-18 and young adults. We do not knowingly collect information from children under 15 without parental consent.

For students who are minors in their country of residence:

- We require explicit parental/guardian consent before enrollment

- Parents/Guardians have access to their child's information and course progress

- Parents/Guardians may request deletion of their child's information

8. International Data Transfers

LilacBush operates from Ukraine. If you are located outside Ukraine, your information may be transferred to and processed in Ukraine or other countries where our service providers operate. By using our services, you consent to such transfers.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of significant changes by:

- Posting the updated policy on our website

- Updating the "Last Updated" date

- Sending an email notification (for enrolled students)

Your continued use of our services after changes constitutes acceptance of the updated policy.

10. Contact Information

If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us:

Email: contact@lilacbush.online

Phone: 380660719448

Address: Apt.6, 28 Myru Str, Volodarka, Kyiv Region, 09301, Ukraine

Website: www.lilacbush.online

11. Governing Law

This Privacy Policy is governed by the laws of Ukraine. Any disputes arising from this Privacy Policy or our data practices shall be resolved in accordance with Ukrainian law.

12. Complaints

If you believe we have not handled your personal information properly, you have the right to lodge a complaint with the relevant data protection authority in your country.

By using our website and services, you acknowledge that you have read and understood this Privacy Policy.

Last Updated: 23 February 2026

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